For art director Mirjam Flatau, #DoYou is all about matching her positive attitude with her easy-going style. For a relaxing stroll around Melrose Avenue in search of coffee and fresh produce from the farmer’s market, she opts for simple, high-quality pieces and cozy materials. How do you #DoYou?
“Every morning is a different hustle!” says Travis Gumbs of Street Etiquette. “You have to be prepared for the day, which means dressing with a focus on ease and comfortability. Having just the right amount of layers is critical for succeeding in the hustle and bustle of New York.” To Travis, #DoYou represents an understanding of the importance of individuality and self-expression while dressing for his everyday. How do you #DoYou?
Photographer Finn Beales opts for a classic and comfortable look that is perfect for spending quality time with his family. Layering is the name of the game for fall. “The key is to combine layers that are easy to add or remove. A vest works well under a jacket, yet can take center stage should the sun start to shine,” he says.
Photographer Finn Beales takes his PrimaLoft puffer out to the Pacific Northwest wilderness. Insulation when shooting out in the open is a necessity, but it’s also important for a jacket to strike the right balance for everyday life. “I like to wear PrimaLoft as part of a layered look, allowing me to adapt to a change in temperature or situation, adding or removing pieces as I see fit,” he says.
Artist Shani Crowe explores her favorite places in a less-explored part of Chicago. “Challenging societal projections to arrive at my own conclusions is how I do me,” she says. What she loves about South Side Chicago? Murals, cafes, and inspirations around every corner. She spends her morning exploring in comfortable pieces that can be layered for extra warmth.
When fall weather is unpredictable, versatility is key. Layers and scarves are perfect for breezy weather. “‘Comfortable casual’ is my weekend mantra,” says photographer Jane Kim, “Pairing a plaid mens’ Gap x Pendleton button-up with my destroyed denim is the perfect effortless-yet-put-together look I'm going for.”
“Doing me is taking time to appreciate the world around me and behold its beauty,” says artist Shani Crowe. Shani begins her day watching the tranquil waters of Lake Michigan dance in the fresh dawn light, taking time to reflect and relax in the soft comfort of GapBody. How do you #DoYou?
Fall style is all about layering. Stylist and writer Hailey Andresen pairs the Gap + Pendleton long sleeve shirtdress with a denim jacket and white sneakers for a classic tomboy look that’s perfect for these early fall days. “I love the flannel dress I’m sporting because it bridges the gap between my tomboy and feminine tastes,” she says.
Photographer Darius Garvin typically wears neutrals, so topping the Gap + Pendleton 1969 puffer vest over his monochromatic look brings it all together. The plaid brushed flannel lining on the inside keeps things fun and not too serious. “I’m a huge outerwear guy, and I love layers—so anything I can pile on in both a comfortable and effortless way is key for me.”
How do you #DoYou? For artist Oroma Elewa, it’s about “fearless deliberate choices that thoroughly speak to who one is, evolving without reserve, living unapologetically.” When it comes to style and denim, it’s important for her to show her sensibilities and curiosities and aesthetics.
Mother/daughter blogging duo Sai De Silva and London Scout love playful layers for fall style. Wrapping a sweater around the waist creates a tomboy chic look for London—perfect for cool back-to-school style. Mother Sai says, “Stripes are a neutral in my mind. I also layer the plaid for a little pattern mixing.” How do you #DoYou?
Artist Oroma Elewa is always open to new color, print, and texture when it comes to her clothing. Even when being adventurous and unexpected, her personal style reflects a feeling: the mood in Annaud’s The Lover, of Sembene’s Black Girl, Jean Depard's images of nightlife in old Kinshasa, the mood of uniformed schools in Nigeria, of the ‘60s in Lagos, the list goes on… How do you #DoYou?
Nigerian-born New Yorker Oroma Elewa is an artist at her core. While working in styling, photography, design, and art direction, she thrives on visual stories. Even still, Oroma keeps sustainability in mind when selecting her denim for her personal style. To her, choosing Gap’s sustainable denim means contributing to positive action for our environment.
Cut-off denim shorts, sweatshirts, and white sneakers are wardrobe staples that can be worn many ways and personalized with accessories. Model Melodie Monrose loves how Gap reinvents the classics in a fresh, comfortable way every season.
How do you do you? “Wear what makes you happy, no matter what people think. If you love it and feel great in it, then do you!” says Melodie.
Joshua Kissi and Travis Gumbs of Street Etiquette reinterpret a nostalgic bold striped sweater through today’s modern lens. Reminiscent of ‘90s hip hop style and a culture that inspires their work every day, the Softspun knit ringer pullover is a favorite.
“Express yourself and your identity through clothing, music, and your own unique approach to life,” they say. How do you do you?
Cipriana Quann of Urban Bush Babes and her boyfriend, photographer Terry Gates, love to incorporate ‘70s flair into their style. They put their own spin on this fall’s Gap x (RED) collection. Cipriana’s fall style is all about layering, so she pairs a classic denim jacket over her Gap x (RED) scoop cami, while Terry adds a few accessories to bring his own style to the Gap x (RED) graphic crewneck sweatshirt.
To them, #DoYou means “be yourself, let your inner confidence shine through.”
Want to pull off bold colour? Easy: Pair it with white and denim. “This skirt has been with me since I was 14. I've worn it so many times I can't count!” says model Melodie Monrose. Here, she makes her mustard yellow mini even better by pairing it with Gap’s Eyelet Victorian Top and 1969 denim shirt jacket.
Classics like these are also perfect for showing off your favourite vintage finds—another tip from Melodie. “I love accessorizing with one-of-a-kind vintage pieces,” she says. “My style is a mix of high and low.”
Singer/songwriter Judith Hill knows how to make the most of her summer. For the musician, the season is all about “bike riding, warm night parties, sandals, ice cream cake, summer jam sessions.” And when she’s spending time in New Orleans, she loves grabbing a bite to eat at The Joint. “It’s a perfect little BBQ spot with a lot of personality,” she says.
When partaking in all of her favourite activities, Judith knows the exact summer look to wear. “The jean jacket and white dress has a very cheerful Americana look that is great for the summertime,” she says. “When I just want to relax in the park or at a restaurant, this is the perfect outfit.”
Singer/songwriter Judith Hill was born with a melody in her bones. “I'm a soul singer born and raised in Los Angeles,” she says. “I grew up in a musical family, as both of my parents are musicians. I studied music composition in college and went on to perform around the world after school.”
Recently, performing has brought her to the vibrant city of New Orleans. When in NoLa, her favourite activity is to take a swamp tour. “It is so beautiful and a healing experience,” she says. And in a city that thrives on its food culture, Judith definitely has her favourite spot to chow down. “Shaya is a wonderful restaurant with really great Israeli food! The hummus and pita is a must.”
As she makes her way around the Louisiana city, Judith relies on the perfect outfit for style and ease. “This look is comfortable and casual, yet easily dressed up and ready for the parties because of the hat,” Judith says. “I love complementing simple looks with accent pieces. It brings the look together in a very powerful way.”
Blogger Julie Sariñana (aka Sincerely Jules) loves a Californian summer. There’s something magical about the season there, and the vibes of the coastal cities are always influencing her signature style.
“I was inspired by all of the pretty cacti around Venice, so I thought the stripes on the maxi dress would perfectly complement the scenery,” Jules says. “When I think of summer in California, I think of palm trees, cacti, stripes and maxi dresses!” She loves sporting a great pair sunnies, a boat hat, a denim jacket and Gap's striped maxi dress.
“I always love staying at the Viceroy in Santa Monica—it's chic and in between Santa Monica and Venice, which makes it a perfect place to stay and explore both cities,” Jules says. “The breakfast at Cast downstairs is amazing—pick their breakfast tacos and you won't be disappointed!”
There’s no better way to spend the summer than a getaway to Venice beach. As Jules says: “Need that sand, sun and ocean!”
Julie Sariñana—better known as Sincerely Jules—loves spending a summer afternoon in Venice Beach. “Everything in Venice is picture perfect, but many of the houses here have beautiful tall cacti that are the best to photograph as your backdrop,” Jules says.
The spirit of the season is alive and bright within the city. “Venice is full of colour and creativity, so this top totally evokes the same emotions—which I love!” says Jules. “Summer, to me, is supposed to be a burst of colour, fun and energy, and Venice is the ultimate destination to feel that!”
And while practically everything is a beautiful photo opp in Venice, Jules does have her favourite activities and spots. “Renting a bike and riding along the beach is always a favourite and a great workout,” she says. “Visiting the Venice boardwalk and Abbot Kinney are a must! For night time, go to Brennan's Pub-—they have a turtle racing contest. It's so funny, but super fun!”
And what is this fashion blogger wearing as she makes her way around the coast? “Something easy, breezy that can take me from day to night—like Gap's white skinny jeans with a flowy top, denim jacket and espadrilles,” she says.
Photographer and traveler Grant Legan is always seeking out new artistic influences. “I’m finding ways of education by sourcing inspiration from around the world,” he says. “I am building a travel/fashion brand now called 'Elsewhere' to bring together likeminded travelers & artists.”
This week, Grant has found himself exploring the city of Chicago. “I love the art museums in Chicago,” he says. “The museum of modern art and the cultural center is great. Hit up Violet Hour for a cool dip back into time. They have amazing cocktails and a no phones allowed policy. Beauty Bar is always good for a weird night. Wicker Park is my favorite area. They have great shops, restaurants, and bars.”
When it comes to his summer travel style, Grant opts for something versatile and comfortable. “It’s easy to just throw on a pair of khaki shorts and a tee,” he says. That’s why he loves rocking the BielmannxGap surfer tees.
For Grant, it’s the accessories that make the outfit. “Sunglasses are a must,” he says. “I never go anywhere without a backpack of some kind. I’m basically the male version of Dora the Explorer. I also have some form of handkerchief on me at all times—it makes for a great accessory. And of course a good denim jacket goes a long way.”
Photographer Grant Legan is all about the white-on-white this season. “White is perfect for summer in my opinion,” Grant says. “Everyone has white rules, but none of that matters to me because white is the all-classic look. It can be dressy or casual, and I think that’s why I like it so much. Casual sneaker makes it a summer day look, and adding a dressy boot or shoe makes it perfect for a summer wedding or dinner party with friends. Live in white all summer.”
“A solid white crew neck T-shirt is a part of my everyday,” Grant says. “The light breezy fit of the Gap white tee is perfect. And the all white denim jacket is great for chilly nights. The perfect dress up or down is white denim. It’s the perfect outfit to pack in your suitcase on any summer travel trip.”
This summer, Grant is sporting his white-hot look in Chicago. “The viewpoint from the skydeck is awesome,” he says. “It’s a full glass box floating outside of the building. Even if you are afraid of heights, I recommend it to anyone. It’s beautiful."
“I think the Loop has an interesting perspective of the city, surrounded by large buildings,” Grant says. “Any direction you look is gorgeous. And I’ll always love the Millennium Park area. It’s crowded, but it’s lovely to feel so small surrounded by so many large buildings and the gorgeous architecture.”